The Ulysse Nardin by Rolf Schneider In the 1970s and 1980s there was the quartz crisis (upheaval due to the emergence of quartz watches that replaced mechanical watches.) This largely influenced the Swiss watchmaking industry, which chose to focus on the ancient art of mechanical watchmaking. But when Rolf W. Schnyder bought the company in 1983, even this setback turned into an opportunity and the brand got bigger. Together with distinguished watchmaker Ludwig Oechslin, Schnyder managed to revive the brand. They specialize in creating timeless classic watches with modern materials and technologies like silicon.
On the occasion of the brand's 150th anniversary, Ludwig Oechslin designed the first marine chronograph watch "Marine Chronometer 1846" and the first perpetual calendar called "Perpetual Ludwig".
Together, Schneider and Ludwig produced some of the greatest masterpieces in watchmaking, including the Trilogy Watch, the Galilean Astrolabe, the Copernicus Planetarium and the Johannes Kepler Telluride.
In 2001, as one of the most famous watches in Athens, the Freak was launched, with several technical patents. Since the beginning of the 21st century, Ulysse Nardin has been one of the most creative and innovative brands, and without interruption.
By 2006, the brand had embarked on its full in-house vertical manufacturing journey. That year, Ulysse Nardin released its first in-house movement, the UN 160. Since then, it has seen a series of different movements.
Unfortunately, in 2011, the brand was shocked by the death of Rolf Schnder. Schneider impressed the company with his vision and leadership.