Did you receive any Internet banner ad creative from your advertiser? Here are the five checklist items you should look for.
1. Ad Format There are many formats for ad creatives. The most common image formats for banner ads are GIF Cheap Luc Mbah a Moute Jersey , JPGJPEG, and PNG files. BMP, TIFF and other image formats are not common and should be converted to a more suitable format for compatibility with all browsers and to reduce the file size. For a Flash ad, the file extension should be SWF. If the source file is FLA Cheap PJ Tucker Jersey , you must export it to SWF. Also, if the advertiser sends you a ZIP, PDF, HTML or an ad screenshot Cheap Robert Horry Jersey , you would need to extract an ad image or a FlashSWF file from the attachment. If there are no clear instructions, you need to request clarifications from the advertiser or the agency who provides this creative.
2. Ad Dimension Ad dimension is measured by width and height in pixels. You need to make sure the new banner fits the corresponding ad placement. You do not want a 160x600 ad displaying within a 728x90 ad placement. It will break the website’s design and give a bad impression to your visitors. If your ad tag requests a specific dimension, you need to make sure the incoming ad file has that exact dimension. An ad can be excluded from the rotation just because it is off by one pixel. A subtle-yet-important difference is 728x90 versus 720x90, or 468x60 versus 460x60. These can be easily overlooked but they are essentially different ad dimensions. One solution is to set the ad tag to display multiple similar dimensions and not one specific dimension.
3. Ad File Size An ad file is a regular file hosted on an online server so website visitors can display it in their web browsers. You want your visitors to instantly see the ad contents. The smaller the file size Cheap Clyde Drexler Jersey , the faster it will load. A regular image banner should be less than 30Kbytes (kilobytes) per file. Flash or interactive contents should be less than 60Kbytes per file. You should make sure the hosting servers are fast and reliable. A CDN (Content Delivery Network) can be used to locate the file on multiple servers around the world for the lowest latency and the highest bandwidth throughput to your individual visitors. If the ad is big, you can use an advanced concept called “polite ad“ that loads in two phases. The first load is small and the second load has the main content. This is often done with streaming videos: a static video player as the first load and the video itself as the main load.
4. Ad Animation and Audio Certain file formats support animation (GIF and SWF files) and interactive contents (SWF files). Animation is more attractive, offers more details and a better overall visitor experience. However, too much of anything is always bad. A fast sequence of images with bright flashing colors can be very distracting. You should balance aesthetic factors with contents so that visitors stay engaged and want to click on the ad to find out more about the offer.
5. Ad Landing Page The landing page is the page where your visitors would go to when they click on the ad. It is very important that the provided landing page URL is valid and goes to a working page. It is bad for everyone when a visitor clicks on an ad to see an error page. The advertiser loses a potential lead and the visitor does not get what heshe was looking for. Also Cheap Steve Francis Jersey , it is a broken link on your website, making it a bad experience for your visitor. One way to check this scenario for you and your advertiser is to test a click and replicate your visitor’s experience after the ad is created.
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The Cheap Swtor Credits Agent has some truly fantastic scenes within its storyline as well. Little niceties pop up here and there, like disarming a room of bugs so that you can contact your superiors or losing the British accent when playing as a false identity. Humorous and light-hearted this class is not, but sometimes you just want to walk around, knowing you’re the most awesome person in the room Cheap Eric Gordon Jersey , you know?
Possibly the biggest news about the second Game Update is the inclusion of the Legacy System. You may have noticed that after Act 1 of the story, you chose a legacy name and have probably gained a few legacy levels. These levels will finally be put to use in the upcoming update.
Ohlen explains:“It’s a system that really benefits players who like to play alts – instead of having characters who have no relation to each other you can create a family, and when you’re playing any member of that family you earn experience points for your Legacy tree. Those then unlock abilities and perks that help improve all your characters. I think that’s going to be popular. Characters can be related to your main character in all kinds of ways – siblings, father Cheap Chris Paul Jersey , son, friend, you could be married to them…”